Tailor, a groundbreaking concept born within Google Area 120, aimed to revolutionize personal styling. We seamlessly merged the convenience of AI-powered recommendations with the expertise of human stylists, democratizing fashion guidance for everyone.  I was deeply immersed in this endeavor from its earliest stages, actively shaping the product's direction and identity.

My vision for the brand sought a deliberate balance – approachable and inviting, unlike the elitism of high-end fashion, yet retaining the innovation synonymous with the tech world. I guided the user experience to foster genuine stylist-client connection. As users shared their style, I collaborated with engineers to ensure our AI discreetly analyzed their preferences, creating a feed that felt personally curated to their unique tastes.